New Boy :

New Boy is not just another toy distributor. Since it has been launched three years ago it has grown dramatically and it is now one of the region's most respectful suppliers of toys, candy and publishing.

it is testimony to the quality of company's operation that industry leaders such as leap frog, Playmates, Mega Bloks and Takara entrust their products to New Boy . With brand names such as Beyblade, Dragonball Z and Teenage Mutant Ninja Turtles in its portfolio, it is no surprise that New Boy continues to grow from strength to strength.

We are not content to simply distribute "standard" product, but re-print, packaging and instructions into both Arabic and English so that retailers can sell our products to a much larger market.

New Boy has an enviable reputation for identifying hot new products and supporting them with heanyweight TV advertisting on the region's most popular , cartoon based, children's TV channel- Space Toon TV.

The impact of the TV advertising cannot be over-stated and this support for the region's retailers sets New Boy apart from other distributors.

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